google logo

the google logo has gone through many changes throughout the

the company of google is now one of the highest profitable companies in the world.  whether or not  you like it chances are you use it.  the logo of this company has gone through some major changes throughout the years however.

In 1998 Google's first logo came out.  Using Baskerville Bold as the font and having the colors go: green, red, yellow, blue, green, red.

The next version came quickly.  The previous logo was published september of 1998 and this newer logo came  in october and lasted till may of 1999.  Now the colors went: blue, red, yellow, blue, green, red.  Still using Baskerville bold as the typeface.  With the new blue exclamation point and the addition of a vague shadow.    this caused The logo of google to go under major scrutiny at all times and while a few people like the exclamation point most people thought it was horrid.

after that there was the google logo that most people know. however there were a few changes made.  First was a brand knew font. but the colors did not change. "Natanael Gama" is the closest resembling font for this new logo,   With a shadow at the base.  This logo was the most effective and being ultamtimately timeless because it lasted the longest, nearly ten years.

This next logo was the precedent of the logo that lasted the longest.  This logo, though is only lasted three years was the gateway to getting to todays google logo.  There are only two distinguishable differences on this next logo. First the shadows have been removed to add to simplicity.  Second is that the highlight have been brought back to make it seem more chill and to add to simplicity.

This next logo is the most recent google logo.  This logo has close to know differences from the previous.  The only real difference is that the highlight have been completely eliminated.  This adds to simplicity and also the colors have been brightened a little make them more monotone and easier to recognize